SEO is now a packageable service - pick a tier and we ship in fourteen days. AEO and Agentic SEO are not - they depend on your category, current AI visibility, and the state of your site. Below: what we do, what it costs, and what's actually included.
Traditional Google and Bing visibility. Win the blue links your buyers click. Pick a tier - we're live in fourteen days. Our preferred fit for local & multi-location brands.
Answer Engine Optimisation. Make ChatGPT, Perplexity, Google AI Overviews and Copilot cite you when your buyer asks. Works fantastically alongside your PR, content and web dev teams.
Make your site readable to AI bots and agents. The technical foundation for the agentic web. We audit and scope; the build is typically referred to a development agency.
Three SEO retainer tiers. Most clients pick Growth - it's three times the output of Starter for double the price, and only one step below Scale. The value sits in the middle.
The full SEO discipline at entry level. Best for smaller sites and single-location local businesses getting started.
Technical audit and prioritised fix backlog, four high-intent content pieces a month, schema and Core Web Vitals work, monthly link earning, GA4 + CRM wiring, fortnightly Looker dashboards, and a senior strategist on every call.
Where 8 in 10 of our clients land, and the package we'd pick ourselves. The clear value sweet spot.
Everything in Starter plus twelve content pieces a month, a dedicated strategist and technical engineer, conversion rate optimisation on top pages, light digital PR, a quarterly competitor teardown, and weekly stand-ups with your strategist.
For brands going all-in on organic across multiple locations or product lines.
Everything in Growth plus sixteen content pieces, a programmatic SEO build, full tier-1 digital PR (AFR / SmartCompany / vertical trades), a founder thought-leadership programme, and a fractional Head of SEO embedded in your team two days a week.
AEO scope depends on your category, your competitors' current AI visibility, and the state of your existing brand entity. We scope every engagement around what's actually moveable for you. Below is the typical shape.
It starts with a $1,000 initial audit and consultation; the rest is scoped to your needs. A typical custom programme runs 12 weeks and works fantastically alongside your PR, content and web dev teams.
Where you appear (and don't) inside ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews - across 50–200 buyer-intent queries. Competitor benchmarking. Citation source mapping.
Wikipedia and Wikidata work. Industry directory cleanup. Crunchbase, G2, Capterra, and category-specific authority sources. The structured-knowledge layer LLMs draw from.
FAQ-structured pages, answer-first content, schema overhaul, and the kind of single-sentence answers AI tools can extract confidently.
Earned coverage in publications that feed AI training data. Reddit and forum work done correctly. The slow patient work of being mentioned by people who aren't you.
Monthly citation dashboard, head-to-head competitor share of voice in AI, and a quarterly read on revenue attributable to AI-sourced enquiries.
AI agents are now browsing the web on a user's behalf - researching, comparing, sometimes purchasing. If your site has ambiguous content, blocked AI crawlers, or no schema, the agent either misreads you or skips you entirely. Agentic SEO fixes that.
It starts with a $1,000 initial audit and consultation; the rest is scoped to your needs. We diagnose and scope the work, then the build itself is typically referred to a development agency to implement.
Audit and configure access for GPTBot, PerplexityBot, ClaudeBot, Google-Extended and the rest. Most sites we audit have at least one critical AI crawler accidentally blocked.
A plain-language site map for AI tools. Lists your services, key pages, brand entity, and how AI should describe you. The web's emerging robots.txt-for-LLMs.
Organization, ProfessionalService, Product, FAQPage, BreadcrumbList, Article - engineered for accurate AI extraction, not just rich results.
Heading hierarchy, answer-first paragraph structure, semantic HTML, removal of JS-rendered content that AI crawlers can't parse. Clarity over cleverness.
If the audit reveals significant fixes, we scope them and brief your team - or refer you to a trusted development agency to implement. Build cost depends on site complexity.
Most engagements blend two of the three. Book a 30-minute call and we'll diagnose where the biggest unlock sits.